San
Rahi

Turning complex challenges into growth systems that drive both enterprise value and societal impact.

San helps global leaders unlock growth by reframing complexity through a unique transdisciplinary lens—merging design thinking, market strategy, and commercial acumen.

With over 25 years of global experience, San has advised leaders at Samsung, Apple, Hyundai, Boeing, FIFA, and the UN—creating billions in value by shaping market behavior and building platforms that capture it. Trained as a designer at SCI-Arc, he brings a rare ability to distil complexity into clarity—and clarity into action.

He’s built and sold an Emmy-winning studio, led Dentsu LA’s turnaround, and scaled Sid Lee’s innovation practice into a $60M operation. His work has earned recognition from Cannes Lions, SXSW, and Fast Company’s Impact Council.

As Managing Partner of Roarcode, San advises executives and government leaders at pivotal inflection points—from business model innovation to stakeholder realignment. His belief: strategy must be both visionary and executable—designed to deliver lasting societal and commercial impact.

Updated
June, 2025

R E A D M O R E


C L I E N T S

It Starts With A Conversation

Successful collaborations between a luminary and their clients are as much about chemistry and shared values as they are about shared wisdom and action.

Each engagement starts with an in depth, confidential conversation to learn about your goals and
their context.

Together we establish a fit. When there is one, we move to crafting a proposal with you and the luminary who can best help you.

L U M I N A R Y

Tim Brown

During more than thirty years leading IDEO and guiding designers, executives and world leaders as they shape new futures, Tim Brown has been at the center of the development of some of the most influential innovations and strategies of our time.

L U M I N A R I E S

Brave New Earth

San Rahi and Frank Meehan build on-mission, resilient climate brands and businesses, helping founders and boards to address the investor and corporate pullback that is an existential threat to businesses delivering the solutions our planet needs.